Hero Messaging

posted in: Content, WRCT 300 | 0

This exercise will help you craft an brief message that invites your website visitors to explore your site and stay away.

  • Write five different hero messages that might work for your website.
  • Confirm that each hero message should only be 1 – 2 sentences long.
  • Submit each message via the exercise upload.
  • Be ready to participate in a series of preference tests for your classmates’ hero messages while your classmates will do the same for you.

I enjoyed the hero message activity because of the voting exercise we did after. It was entertaining to see what other people had to think of each other’s ideas.

The hero messages taught me how to transmit something important in 1–2 sentences.